HIGH-FLYING FEMALES SHOULD NOT FEEL “GUILT” RETURNING TO WORK AFTER HAVING A BABY

Successful women in business should not feel any guilt returning to work after having children.

They will have made the decision to return to work because it is in the best interests of their families and themselves.

Niamh O’Keeffe, MD of First100, a global company which aims to help senior women executives return to their roles after maternity leave.

Leadership performance acceleration company First100, which has offices in London, New York and Dublin, works with senior executives to put in place plans for their first 100 days in either a new role or the same role after returning from having a child.

First100 has issued a series of tips for maternity returners, including:

· Let go of the previous role as full-time mother
· Return to the work environment as a confident woman and leader
· Find the right balance between the roles of mother and senior business executive.
· Everything will have changed so prepare well in advance.

Niamh O’Keeffe said: “Once a woman has made the decision to return to work, they need to let go of their role as full-time mother and carry no guilt. Guilt is something brought on by the individual and no one else.

“The woman will have made this decision in the best interests of her and her family and they need to be pragmatic in making it work.

“Living in the moment is critical. When the woman is at home, they need to be fully at home and not juggling their laptop and BlackBerry while making the tea or reading a bedtime story. Equally, when they are at work, it is vital they are not constantly calling home to make sure everything is okay.”

Niamh added that finding the “right balance” was crucial in order to make a true success of combining being a successful woman in business with being a mother.

“The working mum needs to take time out regularly to check they have the balance right. Sometimes one area of your life can get very busy which makes it easy to lose focus in another part of your life. Taking time out to refuel and refocus is very important.

“It is also critical to set realistic expectations at work and at home as there are only so many hours in the day.”

The majority of First100’s clients are male, but the company is finding an increasing number of senior women executives asking it to help them navigate their vital first 100 days in a role or when returning from maternity leave.

First 100 days plans are becoming increasingly common-place within global organisations such as Vodafone, Accenture, Telefonica 02, BP, BT and Merck.

Niamh said: “From my own personal experience and the feedback I receive from our consultants working with clients in the UK, Ireland and United States, female business leaders often make far more willing clients.

“Women are often easier to coach than their male counterparts and more willing to listen and take on board new skills to help them succeed in challenging roles. Sometimes senior male executives are instinctively more defensive and cynical and need a little longer to be persuaded as to the merits of the coaching.

“Undoubtedly, one of the principal reasons why women are generally quicker to understand the benefits of working with companies such as First100 is that they face the added pressures of competing in a still male-dominated business world, many with the challenge of juggling huge responsibilities both at work and at home.

“Putting in place a sound strategic plan for your first 100 days whether you are taking on a new role or returning from having a baby can make all the difference between success and failure.”

WORKINGMUMS LIVE EXHIBITION

Mark Your Calendar – Tuesday 8th March 2011

Workingmums Live Exhibition, a brand new exhibition event, gives working parents the opportunity to:

* Meet with family friendly employers face to face including: Deloitte, Coca Cola, Santander and H&M
* Find flexible job opportunities
* Get advice on being self employed, starting a business or setting up a franchise
* Improve their CV and brush up on interview techniques
* Get advice on retraining from the experts
* Attend informative seminars on everything from party planning to tax credits
* Find out about childcare options and business funding

Venue: Business Design Centre, Islington, London.
Time: 10am – 5pm

Nearest Tube Station: Angel
The event is free for all attendees, and you can even bring your little ones as there will be buggy parks, changing stations and crèche facilities to make life that little bit easier.

To register, please visit www.workingmumslive.co.uk.

What not to call a posho {Carl Packman}

When Samantha Cameron gave birth to her baby yesterday I was in an office in Central London. The news spread in that office of course like the news that Julie from HR has brought in some Rice Krispie treats made with cocaine.

While everyone was wincing and speculating on its weight, I was wondering whether the name would have a double barrel – mainly because my politics is stuck in the 80s (80s Cuba that is).

David Cameron has made it clear that benefits, such as that for a child, should not be received by middle class parents such as him (*cough splutter cough* middle class sir? Don’t let Grandad Sir William Mount, 2nd Baronet hear you say that).

But if DavCam is going to be middle class, will he be one of those postmodern middle class people whose names are Plum or Eggnog or something like that, will he stick with his roots and call his child something like Martha Cunningham-Gash or will he go all hug-a-hoodie and call his kid Beyonce or Vodkaandorange (a Dutch name I believe)?

Certainly David Cameron’s identity, back as a shadow leader, was stained by the synonyms of a name. Last year he was said to advise Annunziata Rees-Mogg to insist people refer to her as Nancy Mogg, so as to appeal to the voters of North West Somerset – though some wonder whether it was less about the “poshness” of the name, or whether it was too “foreigny” (that’s right, foreigny!).

Having found out about 30 minutes before writing this small entry I found out, and I think they made a good choice – perfect for postmodernism it has a bit of foreign in there (Cornwall is obviously a bit foreign with their foreigny flag) has a typical English name in there, and has the name of a nurse who saved the world (unlike the Cameron-led budget, which has overburdened the poorest – what a turn up for the books).

That’s right folks, the Camerons have called their latest child Florence Rose Endellion Cameron Rees-Mogg. That about sums it up really.