EMMA BENNET ON RUNNING A SUCCESSFUL AUTHORTUBE CHANNEL

For anyone not familiar with it, Authortube is the little corner of YouTube with writers producing videos. Not only is Authortube full of writing advice, but there are author life vlogs and lots of opportunities to take part in live writing sprints, which definitely make the writing process less isolating.

I loved watching Authortube videos and felt I could add something to the community. I wanted to offer support to writers as well as tips and tricks which could help them in their writing careers. I also figured I would learn an awful lot myself while researching for my videos. Becoming a proper part of the Authortube community also really appealed, they all seemed very supportive of one another, sharing one another’s videos, co-hosting live streams, and shouting out about each other’s books. I discovered this to be true very early on, and it’s made such a difference to my writing to have this wonderful group of cheerleaders.

I mulled over starting my own channel for more than a year before I finally took the plunge in March 2022. The time commitment to running a channel being a major hurdle as well as my complete lack of equipment. I didn’t even have a lovely, quiet place to film: I share a house with five boys and two large dogs!

I began filming on an iPhone 5s one afternoon when all my family were out. I had to prop the phone up on a stack of books because I didn’t have a tripod. The lighting was dreadful, and the video quality wasn’t great. Oh, and I’d made the mistake of filming in portrait instead of landscape. I also didn’t make a thumbnail for it. But, I had officially had a video available. This is definitely how I would advise anyone interested in starting any sort of YouTube channel to start (although maybe get the camera the right way round!): use what you’ve got and try it out to see if it’s for you before committing to buying a load of equipment.

The first few months were a very steep learning curve! I’ve never been very interested in technology and suddenly I found myself on a crash course in filming and editing as well as graphic design for thumbnails. I watched numerous YouTube videos to teach me what to do and cannot recommend Canva enough for thumbnails and putting your videos together!

Almost a year on, I’m on track to be monetised this year, which would be amazing. I upload two videos and at least one short (a video less than a minute long, like a TikTok) a week, as well as hosting at least two live writing sessions a week. I’ve also been able to collaborate on videos and live streams with other authors, and will be taking part in the Authortube Writing Conference later this year.

Running a YouTube channel is definitely hard work and isn’t for the faint hearted, but I absolutely love it. I’ve learned so many new skills, not least becoming confident speaking to a camera, and I’ve made lots of new friends who all share my passion for writing and sharing our skills with others.

The resources available for writers on YouTube now, and all completely for free, are just astounding, and I would advise anyone who hasn’t yet to check it out, whether you’re very new to writing or a seasoned veteran.

 

Find Emma on YouTube at: https://www.youtube.com/channel/UCKJKt8kmDXrWQAGkTV1VHMQ

The author of seven romances, Emma’s YouTube channel is full of tips and tricks for writers, book recommendations, author life vlogs, and live writing sprints.