Tag Archives: Duchess of cambridge

Royal Wedding Attracts Over 1 Million Facebook Updates.

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The Royal Wedding gathered world attention and a massive amount of Facebook updates. Read on for who was popular….

The Big Numbers

· Over a million people in the UK used Facebook statuses to discuss the Royal Wedding in the past 24 hours.

· During this morning alone some 684,399 status updates referencing the wedding were posted in just 4 hours in the UK – equating to an average of 47 mentions every second.

· Many people in the UK were so excited they couldn’t sleep, with just under 500 people updating about the pending nuptials per hour ahead of 8am

· Much has been said about the US obsession with today’s wedding – and this was reflected in our numbers – with greater numbers of American Facebook users posting updates than those from the UK – 1.953 million to the UK’s 1.004 million.

So who were people talking about?

· David Beckham’s arrival led to a surge in discussion – with 9,000 mentions of his name in just 20 minutes!

· Just under double the number of people were talking about David Beckham than Victoria Beckham

· The Queen and Prince Philip didn’t even feature in the top list of discussed people – and Prince Andrew was nowhere to be seen.

· Instead, we saw Harry’s position at number three and fledgling Royal celebrity Pippa Middleton at number 8

· Kate’s rebrand into ‘Princess Catherine’ has begun in earnest, with nearly 2,000 people mentioning her new name for the first time after the ceremony

· Prince Beatrice’s hat became the subject of a Facebook fan page – ‘Princess Beatrice’s Ridiculous Royal Wedding Hat’ (4000 fans) http://on.fb.me/lGyn7z

US versus UK

· Despite not featuring in the top ten list in the UK, in the US the Queen was the 14th most discussed topic – with a position in the list similar to that of Victoria Beckham in the UK.

Here’s the list for the UK:

1

Kate Middleton

131,385 mentions

2

Prince William

104,747 mentions

3

Prince Harry

64,107 mentions

4

David Beckham

22,421 mentions

5

Victoria Beckham

12,346 mentions

6

Elton John

12,283 mentions

7

Princess Diana

11,103 mentions

8

Pippa Middleton

8,619 mentions

9

Prince Charles

6,791 mentions

10

Princess Beatrice

4,439 mentions

11

Princess Catherine

1,928 mentions

12

Princess Eugenie

1,385 mentions

13

Guy Ritchie

290 mentions

And what got people chatting?

The dress…

· Speculation grew throughout the morning as to the designer of Kate’s dress; with references to Sarah Burton of Alexander McQueen, and Diana’s dress designer, David Emanuel.

o 13,120 mentions of Sarah Burton

o 7,863 mentions of Alexander McQueen

o 4,264 mentions of Emanuel

The hat…

· Samantha Cameron’s lack of a hat attracted a lot of attention – as she arrived at Westminster Abbey there was some 600 mentions of her total lack of hat…

…and the nose…!

· Tara Palmer-Tompkinson’s nose attracted a lot of discussion – with 2046 mentions in just 20 minutes!

Elton

· National treasure Elton John featured prominently in pictures from the Abbey – leading to over 12,000 mentions of him within status updates.

Where were people talking about the wedding?

· Thousands of people crowded the streets of London in order to see the event – and lots of them got closer to it by checking in to the key locations along the route using Facebook Places.

· Buckingham Palace and Westminster Abbey were most popular – with XXX and XXX people checking in.

New ways to interact with a Royal Wedding….

· ITN’s live stream was available on its Facebook Page with live comments: www.facebook.com/itn – It saw 3.5million streams + peaked at 110,000 viewers online.

· ITN used Facebook Questions to ask “who is the best dressed” and “where should they go on their honeymoon?” https://www.facebook.com/eonline#!/ITN?sk=questions

· CNN live streamed the event on its website with live comments: http://edition.cnn.com/SPECIALS/2011/royal.wedding/live/

· ABC live streamed the wedding on its Page: https://www.facebook.com/abcnews as well as creating royal wedding polls: https://www.facebook.com/abcnews?sk=app_20678178440

· ITN, CNN and ABC incorporated live Facebook statistics into their TV broadcasts.

Facebook Stories

· Facebook Stories, an app that enables people to share their thoughts and views, saw thousands of submissions from more than 30 countries, in more than 20 languages

Kate Middleton: The Making Of A Duchess

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Few people manage to capture the publics attention, but it is fair to say that Catherine Middleton is huge right now. She’s bigger than a movie star, just as famous as Diana, she’s (arguably) more popular than her fiancee Prince William. If you google “Kate Middleton” you get 51,700,000 hits. If you google “Catherine Middleton” you get 8,600,000.

The tale of a commoner (okay, millionaires over privileged daughter) done good is a story usually only read in fairytale. Yet on the 29th Miss Middleton will walk down the aisle and marry into royalty. Yet to call her a millionaire’s daughter doesn’t really scratch the truth of the surface. Her mother was a flight attendant (snobbishly nicknamed “doors to manual” by Williams posh friends), it doesn’t take long to find coalminers in her family history. This is what makes her fresh. The royal family need her to make them relevant again. The Queen and Prince Philip are cousins, he of Greek royalty.

Catherine Elizabeth “Kate” Middleton was born on 9 January 1982, she grew up on Bucklebury, Berkshire. Her parents Carole and Michael. She is the eldest and has a sister, Phillipa, and a brother, James. She met Prince William in 2001 when they were both studying at the University of St Andrews. They lived together (and at one point were both seeing other people), they became a couple. There have been two break ups, including one in 2007 that lasted a few months. Kate stayed friends with William and the romance was rekindled. During the break up Kate went out a lot, always looking stunning, and mostly with Williams friends.

It seems naïve that when Kate started dating William she complained about harassment through her lawyer saying “she had done nothing significant to warrant such publicity.” She must have known that you cannot date royalty and come out unscathed. She has had Royal Protection officers since 2006. Kate has done more than her fair share of work on the relationship. She has learned how to shoot, joining a royal deerstalking party in Scotland in 2007, Kate and William had broken up that year and it was a make or break trip. They had broken up because Prince William felt he was too young to get married and because he was too close, and disclosed too much, to ex-girlfriends.

At the Concert for Diana they were just friends but after the shooting party she moved in with William at Clarence House. The home of the Prince of Wales, William’s father. When Kate’s parents were photographed on a stalking trip to Scotland three years later the press went into overdrive. Like Kate they were given shooting lessons. The shooting party was hosted by William and was at his father’s residence, Birkhall. The Middleton’s were all doing their best to fit in and have some royal fun. Kate has said of Prince Charles: “I was quite nervous about meeting William’s father, but he was very, very welcoming, very friendly. It couldn’t have gone easier for me.”

Kate will shortly become Princess or Duchess, she already has her own coat of arms and will be going to Canada for her first Royal tour after her honeymoon. She has come a long way after seeing Prince William playing hockey at her school, from becoming his house mate. She will become the first Queen to have a degree. She hasn’t had any career as such, working at Jigsaw as an accessory buyer and then for her parents. Always on call for William, working her life around his. And now she will become his Queen. Let’s wish her luck, she might need it.

Update: Kate has become Duchess of Cambridge and William Duke of Camdridge. Kate’s dress was designed by Sarah Burton of Alexander McQueen.