The Hottest AW Fashion Ad Campaigns.

The Prada campaign stars supermodels Christy Turlington and Freja Beh as well as new face Malaika Firth, who is the first black model to appear in a Prada advert since the 1994 campaign which featured Naomi Campbell.

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A different look for Nicole Kidman in this Jimmy Choo campaign.

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Engaged new parents Sienna Miller and Tom Sturridge for Burberry.

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Kate for Versace

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Cara for Mulberry

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Celebrities help WWF go ‘under the hammer’ for tigers

WWF supporters, Kelly Hoppen, Graeme Le Saux and Jo wood will today help launch a special online auction, raising funds for tiger conservation.

Items ranging from tiger print Jimmy Choo shoes to an eco-gold tiger paw bracelet, exclusively co-designed by Sabine Roemer and Jo Wood, will be available to bid for. The auction began at 10am Friday 1 June and will end at 12pm Friday 10 August 2012. To make your bid you can go to: www.wwf.org.uk/auction4tigers

The auction follows on from WWF’s Year of the Tiger campaign which began in 2010 – the Chinese year of the tiger – and aims to double wild tiger numbers by the next year of the tiger, in 2022.

Auctions items:

• Jimmy Choo Bag

• Jimmy Choo Shoes

• Tiger print signed by Ronnie Wood

• Tiger t-shirt and swimming costume designed by Melissa Odabash

• 18ct tiger necklace by Fifi Bijoux

• Signed Andy Murray t-shirt from Australian Open 2012

• 100cm tiger plush toy donated by Keel Toys

• Kelly Hoppen Design School place – Sept 2012

• Handcrafted bracelet by Sabine Roemer co-designed with Jo wood

• Panda print signed by Sir Peter Scott, WWF’s Founding Chairman

• 12 month WWF tiger adoption pack and Panda Made Me Do It t-shirt

• Tiger print by wildlife photographer Roger Hooper

Heather Sohl, senior species policy officer at WWF-UK said:

“There are now thought to be as few as 3,200 tigers left in the wild, and their numbers have fallen by about 95 per cent over the last century. Wild tigers desperately need our support if they are to survive. By taking part in WWF’s online auction you can make a bid and help raise crucial funds to protect them from threats such as poaching and habitat loss. Plus, it’s not every day that you can get yourself a pair of tiger print Jimmy Choo’s and do your bit to help save a species! We really appreciate the support we have received from Kelly, Graeme and Jo, and initiatives like this will go a long way to help WWF’s work to double wild tiger numbers by 2022.”

For more information, or to make a bid, please visit: www.wwf.org.uk/auction4tigers

Marni to Design Spring Collection For H&M

MARNI TO DESIGN A SPRING COLLECTION FULL OF SIGNATURE PRINT AND PATTERN FOR H&M

H&M is proud to announce a spring designer collaboration with the Italian brand Marni. Famed for its original prints and inventive spirit, Marni is one of fashion’s most-loved labels, and its Founder and Creative Director Consuelo Castiglioni has created for H&M a spring collection for both women and men which capture the essence of Marni. Available from March 8, 2012 in around 260 stores worldwide and online, the collection features both clothing and accessories all at H&M’s prices, meaning everyone will have the chance to enter Marni’s world.

“I wanted to create a true Marni wardrobe by revisiting all our favorite pieces in signature fabrics and prints. As always, I love juxtaposing prints and colours, mixing modern tribal with Bauhaus graphic adding sporty utilitarian elements”. Consuelo Castiglioni, Founder and Creative Director.

“We all love the collection here at H&M and we believe that our customers will do the same. Marni has such a modern touch with everything they do, mixing prints and accessories in a playful but chic way. It’s fantastic to see how Consuelo Castiglioni coordinates her designs, matching new combinations of print and colour, with such incredible craftsmanship behind every piece. The collection will arrive in stores at just the perfect time, as a lovely statement for spring“. Margareta van den Bosch, Creative Advisor H&M.

Marni is a label that sticks to its own path, setting its own trends for print, cut and silhouette that are always playful and elegant. Marni has remained a family owned-business as it has grown to become an international luxury brand with stores around the world.

Marni’s collection for H&M has all the freedom and experimentation for which the label is renowned, with all-over prints in strong colours all intended to be worn together in layers that both match and clash. For women, the colours are vivid and the prints are bold, be they African inspired or simpler colour blocks. The silhouettes are all Marni staples, with full pleated skirts, dresses, cropped trousers and jacquard knit, and fabrics range from silk to crisp cotton poplin. To finish the complete look the collection also includes jewellery, shoes, bags and scarves.

For men, the colours and fabrics are softened for a relaxed take on menswear staples that is truly Marni. The use of print is subtle, often as a lining or as a contrast detail for shirts, the silhouette a modern and relaxed take on masculine classics. The Marni collection is the latest designer collaboration for H&M, which has previously collaborated with brands such as Karl Lagerfeld, Stella McCartney, Comme des Garçons, Jimmy Choo, Lanvin, and most recently Versace.

Tamara Mellon wants energy in Jimmy Choo

Jimmy Choo’s Tamara Mellon thinks “keeping innovation and energy flowing” have made the brand successful.

The Chief Creative Officer of the iconic shoe and accessory brand said even though the company has grown to become an incredible worldwide success, she is always looking at ways to improve.

She told vogue.co.uk: “Keeping innovation and energy flowing it key. I dreamed of creating the perfect luxury accessory house, one that captures the hearts of women around the world.

“Even now with everything that we have accomplished we are far from resting on our laurels, what excites me most is the thrill of the next project, the next idea.

“While I am enormously proud of our brand’s heritage, I know the best is yet to come.”

Tamara, 44, also looks back to the origins of the brand – which now has over 130 outlets worldwide – in order to make sure it retains the spirit with which it started when she co-founded in 1996 in London.

She added: “We call it The Spirit of Mocomb Street, which is where the very first Jimmy Choo store was, and the company ethos has remained unchanged since the very beginning.”

Tamara was also appointed a UK business ambassador in January by the country’s Prime Minister David Cameron.

She added: “I was so honoured to be appointed by David Cameron, to focus on growing the economy by increasing overseas trade and I will do everything I can to promote British business abroad.”

Frost City Guides {Zurich}

Zurich is known as a sterile banking city – don’t believe a word of it. True, Zurich plays home to one of the largest stock exchanges in the world and is the financial motor of Switzerland itself, but step back from the markets and share prices and you’ll find an arty and surprisingly vibrant city. It is very expensive however. Especially food and drink.

Zurich’s setting on the northern tip of Lake Zurich helps lend it an air of affluence and good living, while the Fraumünster and Grossmünster churches, which face each other across the River Limmat, hint at the rich heritage of the Old Town. In addition, Zurich offers smart shops, upmarket clubs and good restaurants. I was told by a local that there were two sides. The golden side and the sneezy side. The Old Town is on the golden side – where the affluent people live. The weather is usually good on this side. The sneezy side is so called because it rarely gets any sun. This is where the ‘poor’ people live. Although, one feels, to be poor in Zurich is to well-off anywhere else!

We got a tram into the the old town. (8 Ch, all day on all types of transport) and walked around. Zurich’s Old Town. It is a beautiful and cobbled. Full of cafes and restaurants. Perfect for people watching.
The next day we made a picnic and went swimming in Lake Zurich. Picturesque, although I found the current very strong. Yes, I know it’s a lake!

While browsing in the elegant boutiques along Zurich’s Bahnhofstrasse, one of the most beautiful shopping areas in Europe you can work out your credit card. Jimmy Choo , Louis Vuttion are just some of the designer stores there. And this being a financial city with negotiable tax, you can be certain that a couple of metres below, unimaginable treasures are lying in underground vaults.

There are over 50 museums and over 100 art galleries. The National Museum is worth the price of admission alone for a table-top mock-up of the Battle of Morat in 1476 using 6000 tin soldiers.

All in all, Zurich is a beautiful city. It is very small. It would be very easy to cover all of it in less than a week. I made a friend chuckle by saying it reminded me of Glasgow; Small, cultural, near water.

Transport is easy to figure out. Get a tram/ train map. It is usually very prompt, but there was one day I waited for hours because of a tram crash. The locals don’t all speak English, but they were quite helpful. Other helpful hints are; Switzerland’s currency is still the Franc. And spend coins in Switzerland. Banks won’t change them.

I recommend Zurich. It is a lovely city to spend a weekend.

Main information:
Zürich Tourismus
Zurich Main Railway Station, 8021 Zurich
Tel: (044) 215 4000.
www.zuerich.com
Opening hours: Mon-Sat 0800-2030, Sun 0830-1830 (May-Oct); Mon-Sat 0830-1900, Sun 0900-1800 (Nov-Apr)
information@zuerich.com

Hotel reservations
044 215 40 40
hotel@zuerich.com

Passes:
The ZürichCARD, available for 24 or 72 hours,offers unlimited travel within the Zurich canton, free admission to over 40 museums, reduced admission to the zoo and a complimentary welcome drink at over 20 restaurants. You can buy the cards at the train stations, many hotels and some of the main VBZ ticket offices around town. There is a full downloadable guide to the ZürichCARD at

Transport times: Regular services from 5am until 00:30am
Friday and Saturday 1am until 4am.

Facts and figures:
Inhabitants city 383,565
Inhabitants canton 1.30m
Proportion of foreigners 31%
Currency Swiss Francs (CHF)
Colloquial language German ( Swiss German)
Other languages English, Italian, French

By Catherine Balavage