BRITISH TODDLERS AT RISK OF NOT GETTING ENOUGH VITAMIN D THIS WINTER

SHORTER WINTER days mean Britain’s toddlers risk not getting enough vitamin D, a vitamin needed for the growth and development of their bones, it is warned today by growingupmilkinfo.com.

A new survey reveals nearly eight out of 10 parents are not aware of toddlers’ specific nutritional needs and 74 per cent of British toddlers do not receive the vitamin supplements recommended by the UK Departments of Health for under-fives[1],[2]. Specifically, 9 out of 10 toddlers are failing to meet their recommended daily vitamin D reference nutrient intake3.

As the clocks go back and sunlight hours fall by up to half it becomes harder to get ‘The Sunshine Vitamin’ from sunlight alone. British children’s vitamin D-poor diets3 combined with low uptake of supplementation and a lack of knowledge amongst parents about their specific nutritional needs, mean toddlers could be missing out.

The research from growingupmilkinfo.com points towards the risk being highest in Edinburgh, Newcastle, Leeds and Sheffield, where vitamin supplement uptake is lowest[1], as is exposure to vitamin D-producing UVB sunlight. Toddlers of African-Caribbean and South Asian heritage are also at increased risk, as their skins’ increased melanin level means they are less able to produce vitamin D through exposure to sunlight4.

Shorter winter days

Vitamin D is made by the body on exposure to sunlight. In British wintertime, the number of daily sunshine hours drops by as much as half in some areas, especially in the north of the country, and the angle of the sun changes making it much more difficult for the body to make vitamin D.

Lack of knowledge for parents

Nearly eight out of 10 British parents are unaware that toddlers have specific nutritional needs and over half (54 per cent) say they never, rarely or occasionally consider a toddler’s specific nutritional requirements[1].

Nearly three-quarters of mums say they don’t give their toddler the vitamin supplements recommended by the UK Departments of Health. The Departments of Health recommend that ALL toddlers receive a daily supplement of vitamins A, C and D2.

Poor dietary uptake

The best source of vitamin D comes from UV light exposure. However in countries like the UK, where sunlight is limited, it is essential that toddlers also eat vitamin D rich foods. However, it can be hard to get toddlers to eat vitamin D rich foods – for example Government statistics show that the average consumption of oily fish is well below the recommendation5.

Simple steps parents can take to ensure toddlers are meeting their vitamin D needs include:

· Exposure to the summer (April-Oct) sun (without sunscreen) for 10 minutes a few times a week is enough for most people to produce vitamin D and store it for winter. However, some groups may not be able to get enough vitamin D exposure in this way. These groups include young children, those living north of Birmingham in the UK (due to the angle of the sun) and those of African-Caribbean and South Asian origin

· Take a daily children’s supplement of vitamins A, C and D

· Giving 2 x 150ml beakers of Growing Up Milk daily as part of a healthy balanced diet provides more than half a toddler’s daily recommended nutrient intake of vitamin D

· Include sources of vitamin D in the diet. Good sources include: fortified margarines and breakfast cereals, egg yolks, liver and oily fish

A Promising Taste for Adventure

Despite reporting the fussy and faddy eating you might expect from toddlers, the Toddler ‘Census’ commissioned by growingupmilkinfo.com, a website for parents seeking information about toddler nutrition, revealed today’s toddlers have some adventurous tastes. 30% of toddlers had tried olives, 30% had tried smoked salmon and over one in ten had tried sushi! Plus, 17% had tried granola and 5% had tried lobster!

Whilst some of these foods might be too high in salt for toddlers to eat everyday, an adventurous palate and wide range of tastes is to be encouraged says child nutritionist Amanda Ursell, who adds: “Even ‘everyday’ staple foods can take ten or more tries before toddlers will accept eating them.”

The ‘Census’ gives some fresh perspective on “the state of the toddler nation’s plates”, with eight out of ten parents questioned unaware that toddlers require different nutritional supplements to support this extraordinary period of growth and development. Six out of ten mums surveyed for the study said they were unaware of the UK Departments of Health recommendation that toddlers should receive a daily supplement containing vitamins A, C and D and responses showed 74% of toddlers are not given these extra vitamins

Visit growingupmilkinfo.com for more information and Q&A with experts, and to see a sweet animation of this period of extraordinary growth visit: http://www.youtube.com/watch?v=wx7gUu1-FX4