Category Archives: The Film Set

Has Hollywood Gone Potty for Limeys? How the Brits Conquered Hollywood.

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A few weeks ago I attended a fantastic industry networking event in Manchester. Among the exhibitors was Industry Hollywood, a company whose sole aim is to help British actors to grow their exposure across the pond. They told me that UK talent is in real demand over in the “Land of the Free”.

So this got me thinking; is this actually true and, if so, why?

Take a gander at the casts of some of the most popular shows on American network TV and you’re sure to come across a fair few Brits. Archie Panjabi in The Good Wife, Linus Richie in Law and Order, Louise Lombard in CSI – this is just a small selection of Brits to “crack” the US drama scene.

The same can be said of many Hollywood movies, with the re-jigged Batman franchise, the upcoming Man of Steel, The Amazing Spider-Man and recent Oscar contenders such as The Social Network all featuring British performers taking roles that could easily be played by Americans.

So, on the surface at least, Hollywood has indeed gone potty for the “Limeys”. But why?

Could it be a cultural thing? In the UK, we have a long and noble theatre tradition, with actors cutting their teeth on stages across the nation before making the move to TV and onto film. In the US this tradition is often reversed. Might this create a different “style” of performance that is now “in vogue”?

In a 2007 interview for the Radio Times, Stephen Fry talked about the difference between American and British actors; “[Take] the supreme relaxed authenticity of a James Stewart or a George Clooney compared with the brittle contrivances of a Laurence Olivier or a Kenneth Branagh, marvellous as they are”

I would certainly agree that you can, at times, see a distinct difference in style when a British actor is dropped into an American TV drama. Take Christopher Eccleston’s short stint in Heroes – he sticks out like a sore thumb. There’s nothing wrong with his performance but it’s certainly different to those around him; he’s performing a role (brilliantly) while those around him are “inhabiting” their characters in a far more comfortable fashion. I’d say the same about the wonderful Hugh Laurie in House.

Now I’m a firm believer that good acting is good acting and I’m wary of the notion that we Brits are in any way “better” than our American cousins. But does our different tradition and altered style make us more attractive to US casting executives? Is there a fashion for “Brit style” acting at the moment?

Maybe not.

In an interview for the Caledonian Mercury, Scottish TV producer Andrea Calderwood, who now works in the US TV Industry, gives another theory; Cost.

“,… Producers are always on the look out for new talent which won’t break the budget. Enter stage right all those eager and ambitious British actors hungry for that Hollywood breakthrough.”

Are we really just “White Mexicans”, a phrase that is apparently doing the rounds in LA?

Toby Hemmingway, a British actor making huge strides in his career over in America, might have a few words to say about that. In a recent interview for the Guardian, he claimed that British actors benefitted from being more resilient.

“It’s the natural pessimism. Being a good loser. Americans think 15 minutes of fame and it’s all over or it’ll make you. Brits are more dogged and realistic”

It’s an interesting idea; that Brits are more tenacious in their attempts to find work. But is it true?

And, indeed, should we be complaining if we’re simply “cheaper” as long as it get us the work?

Let me know what you think in the comments below0.

This article was originally published at www.tim-austin.co.uk

IMDB: Using IMDB Resume and IMDB Starmeter To Boost Your Career.

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IMDB is a great resource, not only does it have a page on every movie and every film industry professional you can think of, it is also an amazing tool for an actor to promote their career.

IMDB has a resume section that you can join for a reasonable price. When you have IMDB resume you can add pictures to your IMDB, and of course your resume. You can also link your blog and your twitter to your page.

When people google you, it is usually your IMDB link that comes up first, so it is a false economy not to have it. If you do not have a project on IMDB (and you need one! Work for free for an IMDB credit is my advice) then you can still be on it if you get IMDB Resume.

People do lie on their resume, but I don’t recommend this, and do not list extra work unless you were heavily featured or had a line.

Even more important than IMDB Resume is the IMDB Starmeter. This is IMDB explaining what the Starmeter is http://www.imdb.com/help/show_leaf?prowhatisstarmeter

The Starmeter is important for actors and here is why: if you get a good starmeter ranking that means you are bankable. If people are searching for you then you will be offered movies and auditions. My starmeter has been as high as 6,000 and is usually between that and 31,000 on a bad week. Which is very good news and has helped my career. So, if your IMDB rank is not very good what can you do? I previously wrote about this in my personal blog http://balavage.wordpress.com/2011/07/25/charting-imdb-becoming-obsessed-with-starmeter/ and I am going to go into more detail here.

Step 1) This site is very good. http://www.karmalicity.com/b/?r=218 I know people who have done barely anything who now have good rankings, the site gives you publicity for your IMDB, Facebook fan page, YouTube and Twitter. It Is free so join now. The premium version is cheap and very good too.

Step 2) Make sure you have your photo on IMDB. Very important. Also put film stills and on-set photos on and modeling shots as well. If you want a photo, you can click the following link and go to add photos only: http://resume.imdb.com/

Step 3) Use social networking. Post your IMDB link. Add it to your email signature, your website, Twitter, anywhere you can think of. Share the films you are in, not just your IMDB page, every time a movie your in goes up, so do you.

5. Create an e-mail list. Only email when you have something to say. Do not spam people. Invite people to a screening, tell them of an award you won, an amazing job you just booked. Add your IMDB link into the email.

6) Get people to click on your IMDb profile (post the link on your Facebook or Twitter profiles, have it in your email signature, etc.)

7) Get interviewed and mentioned in TV guides and news articles.

This brilliant article has a run down of what the numbers mean and it says that a rank of 14,999 – 1,000: This is generally working actor territory and this about 999 – 1: You’re working. A lot. Good chance you’re repped by one of the big 5 agencies…or are about to be. Alternatively, you were recently on the cover of National Enquirer.

Give it a read.

I also recommend you get IMDBpro, and so does Harrison Ford, Blake Lively and Kevin Smith, if you are in the film industry, you need it.

To round up; IMDB is an amazing resource to help your career and I wish I had paid more attention to it earlier. Click on your friends links and put nice comments on their message boards. Keep coming back to Frost for more acting tips and career guidance. If you liked this article give my IMDB a click or post a message http://www.imdb.com/name/nm2952107/

Prose & Cons Casting and Update

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Prose & Cons update….

So, we are on IMDB! http://www.imdb.com/title/tt2014324/ We are really excited now. We are tweaking the script, casting actors, getting ready for a funding blitz. )If you would like to become a producer contact us at frostmagazine@gmail.com)

Lots of people have asked me about casting, and hundreds of people have already applied. I have put a few of the characters we are casting below, but there is more. Feel free to apply, and if you are a filmmaker or actor who has something worthy of being in our film section then email frostmagazine@gmail.com.

The film has no funding at the moment so it is completely a collaboration. No one is getting paid anything, however, if we get funding; you will be paid. I know its annoying but Richard and I are not rich so we can’t fund our own projects.

Thank you!

Company: Run Pictures Film Company

Production Name: Prose and Cons

Production Type: Film (Feature)

Location: London

Salary: Pay depends on whether we get funding!

Production Details: We are doing a feature film, http://www.imdb.com/title/tt2014324/ It will be entered into festivals. We are trying to get funding but if we don’t we will be making it for no money, no one will be paid, we have cameras and location, etc, all for free.

We understand if this is not for you, but please realise that if we don get funding, it is not just the actors not getting paid.

Paula: female, artistic, good at writing poetry, agoraphobic, anti-social, melancholic, slightly unstable, has to be okay with not showering everyday and looking a bit dishevelled. We are flexible on age. Gender; female Min Age 29 Max Age 40

Spud: Sarah’s best friend: Description25-35, must be able to drive a car. No exceptions.

Spud (not her real name, she loves potatoes) is a screenwriter about to make it big and go to Hollywood. She is best friends with Sarah. Spud has an on/off thing with Jamie.

Jamie: Male, 25-39, eccentric, slightly dim but warm and loving. Terminally unemployed. Loves Spud.

Two Dog Walker: We need two dog walkers with good comedy reactions for one day filming. Any gender.

Sarah’s Publisher; any gender. 35-45. Literary agent. A little heartless.

George White; Male, 45-55, TV presenter, think Philip Scofield but arrogant. Or any American TV anchor.

Anna Whiteman ; 25-35, Female. TV Anchor/presenter. Presents own TV show with Matt. 25-35.

We have more roles to cast but that’s it for now.

Andy Serkis and Host Of Stars Celebrate Young Actors Theatre

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Who and Where The launch of Alice’s Adventure in Wonderland audio book along with the all star cast including Simon Callow, Chloe Moretz, Andy Serkis, Sandi Toksvig, Paul Whitehouse, Celia Imrie, Dexter Fletcher, Asa Butterfield and other members of The Young Actors Theatre, Islington.

When On Wednesday June 15 / 18:00 / Young Actors Theatre

Frost had a wonderful time at YATI’s launch for the Alice in Wonderland audio book, the theatre made us feel like we had fallen down the hole after Alice, the cast did a reading and performed some songs, and all the while we sipped cocktails and munched canapes. It was a fun (alcoholic) tea party indeed.

I had a chat with the wonderful and polite Andy Serkis, who told me that the Young Actors Theatre had given him his start when he was 18. Asa Butterfield, fresh from a Martin Scorsese lead, put all his success at the door of the theatre, saying that he would never be where he is now without them.

In a bid to raise much needed funds and awareness of the continuing work that Islington’s YATI carries out with budding actors and performers from within the local community, the non subsidised community theatre and acting school has given its young professionals the chance to experience the demands and fun of recording this enduring classic, alongside some of the country’s best-loved actors and performers, all of whom have generously donated their contributions to support this fund-raising initiative, to support the launch of the developing potential fund and create a brand new audio book version of Alice’s Adventures in Wonderland

In the current climate, it is more important than ever for small, community based organisations such as YATI to be pro-active in generating the income to continue to fund an environment where young people from all walks of life can transform their lives

‘YATI is not only an important part of the local community’ says Andy Serkis, (The Mock Turtle), ‘but is also an invaluable resource for young actors and performers from all walks of life to get an introduction into the acting profession’ before adding;

‘How better then to celebrate the ongoing achievements of the theatre than to bring members past and present together with some of the country’s best actors working today to record a new and fun version of Lewis Carroll’s classic Alice’s Adventures in Wonderland’

Andrew Harries, Artistic Director of YATI, says; ‘This is a pivotal time for YATI and we want to celebrate the achievements of the theatre. We have more classes and opportunities for young people in the community than ever before and our members are experiencing an impressive amount of professional success with appearances in The Kings Speech, Attack the Block and Horrid Henry – and that’s just the past 12 months.

And what better way to raise awareness of the theatre, gain the support of the wider community and invest in the futures of as many young people as possible than with the launch of this exciting and fun new version of Alice’s Adventures in Wonderland. It is great to see YATI students acting alongside some of the nations best loved talent.’

The Young Actors Theatre deserves public funding for all of the hard, amazing work they have done over the years.to support them, buy the CD, volunteer or give them some much needed cash, Young Actors Theatre

Apprentice Felicity Jackson Gives Frost the Low-down on ‘Surviving Actors’.

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Felicity Jackson has been known in the acting industry for years now thanks to her awesome Surviving Actors convention. This year she also came to the attention of Alan Sugar, becoming one of his apprentices. She gives us the goss on business, acting and her apprentice experience.

1) What was the idea behind Surviving actors?

Surviving Actors was a initially going to be a recruitment fair for actors to find those “in between” jobs. We then added the two other key areas to the event – Develop and Create. We believe that all three areas are important to a successful career!

2) How did you make surviving actors a success?
Surviving Actors was a success from our first event because I made sure that I spoke to as many actors as I could to form an event that would be useful to all those involved. We also gained support from Fourth Wall Magazine who were a huge help with our website and marketing.

3) The last surviving actors was a resounding success, everyone I knew was there, how does that feel?
It was an incredible feeling – the event doubled in size, and the response was phenomenal. It definitely inspired me to carry on running my events and to work on what I have already achieved.

4) What is your background?
I went to Drama School to train as an actress which I enjoyed immensely. After graduating I was fortunate to work in a couple of tours, and also did various “in between jobs” which is where I gained a lot of my contacts that I share with the Surviving Actors visitors. I then came up with the idea to set up my own business, and now that is what I do full time!

5) What is the most important thing you have learned in business?
I’ve learnt that in order to maintain a successful business you must build good relationships with other similar companies who are the same stages – you really can help each other out!

6) What is the most important thing an actor can do to help their career?
I believe that planning for those ” in between ” times is extremely important – finding well paid work that utilises your acting skills. I also believe in taking chances, putting your own work on and not sitting back and waiting for the phone to ring!

7) How was your Apprentice experience?
Wow – it’s hard to summarise it in just one sentence! It was a crazy and surreal experience, but I loved every second of it! The board room is pretty scary – no amount of auditions can every prepare you for those nerves! I was inspired by the other candidates I worked with, and learnt from all the tasks I was involved in! My favourite point was when we were doing the graphic design for “Ampi Apps” – it was refreshing to use my creative skills!

8) How can companies get involved with Surviving Actors?
Companies can become involved by exhibiting at our next convention in Manchester on July 23rd. It’s a great chance to meet actors who could benefit from the services that they offer. The day is well thought out, and always keeps the actors needs at the fore front of every decision. It’s created by actors, for actors!

9) What’s next?
Well our next event is at Manchester University, Renold Building on July 23rd 2011 – you can register for a free e-ticket here @ http://survivingactors.com/register.html
We are back in London in January 2012!

Thanks Felicity

New Masterclasses Teach Actors To Be Their Best

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As an actor, continual training is important. So I have interviewed Paul Burton, Ronnie Le Drew and Leoni Kibbey who will both be doing masterclasses for pro active actors at the famous Elstree Studios.

Paul Burton

1) Tell me about the Masterclasses

There are currently four masterclasses scheduled and each one is being held at Elstree Studios in Borehamwood, Hertfordshire, WD6 1JG

Actress, filmmaker and film & TV casting director, Leoni Kibbey, is taking an initial three masterclasses. They are:

Leoni Kibbey – Masterclass For Actresses:

Date: Monday 23rd May 2011

Times: 11am – 7pm

Description: An enjoyable and intensive one-day masterclass for actresses aged 18+ only! This will be a chance for you to gain valuable industry advice, practise your audition technique and hone your screen acting skills. You should come away with a better understanding of the industry and how to market yourself and increase your chances of being cast. It will be a fun and practical day and there will be opportunities to practise your acting skills and receive constructive feedback in a positive environment.

Leoni Kibbey – Screen Acting Masterclass:

Date: Tuesday 24th May 2011

Times: 11am – 7pm

Description: A one-day masterclass for actors and actresses aged 18+ with lots of opportunities to practise your screening acting skills using a full-range of film, TV and commercial scripts. This will be a very practical masterclass where you will learn by ‘doing’ as well as watching your fellow classmates. Techniques, terminology and other useful advise to help further your career as a screen actor or actress will all be included as part of the day.

Leoni Kibbey – Audition Masterclass:

Date: Thursday 9th June 2011

Times: 11am – 7pm

Description: A one-day masterclass for actors and actresses aged 18+ where you will learn about the different types of audition. You will also find out the best way to apply for a job and gain an understanding of how agents and casting directors deal with applications. The day will also educate you on what to expect at an audition and how to improve your skills and confidence.

Each of Leoni’s masterclasses costs just £55 each and includes a two-course lunch (vegetarian option) with a fruit juice.

Meanwhile, former Rainbow puppeteer, Ronnie Le Drew, will be running a special one-day masterclass on Friday 3rd June 2011. This will be a chance for any aged 18+ to learn more about the art of puppetry.

Ronnie Le Drew – Puppetry Masterclass:

Date: Friday 3rd June 2011

Times: 11am – 7pm

Description: Set to be taken by puppeteer Ronnie Le Drew (best-known for having operated Zippy in the Thames TV children’s show, Rainbow), this special one-day masterclass will include an opportunity to operate glove puppets, rod puppets and marionette puppets and to explore the potential that each has to offer. The day will also include the showing of video clips from Ronnie’s theatre, film & TV career which spans forty years. There will also be time for a Q&A session. Set to take place at Elstree Studios where Ronnie worked on the Jim Henson film Labyrinth in 1986, this masterclass will be a unique opportunity for anyone aged 18+ to explore and find out more about the exciting world of puppets.

A place on Ronnie’s masterclass costs just £50 each and includes a two-course lunch (vegetarian option) with a fruit juice.

2) What’s your background?

Gosh, that could take hours to explain! I have twenty-two years of experience running a variety of my own theatre, film, TV and radio projects. I’m basically a self-employed writer, filmmaker and film & TV historian. You can found out more about me at: www.paulburton.org.uk

3) How important is it for actors to keep training?

I think it is very important. I personally believe each of the masterclasses which are holding will benefit actors and actresses (yes, despite being only 37, I am old fashioned and still use both titles!) a great deal. I think learning new skills is also essential in this industry. As a director I am always more impressed when I get an application for an actor or an actress who has shown to continue to take extra training and learn new skills post drama school. It shows that they are hardworking and serious about their careers in what is obviously a very competitive world.

4) Is it exciting to be at Elstree studios?

Yes, so many of my favouirte films have been made at the complex since 1924, so to be walking down the same corridors and using the same rooms and areas used by my favorite actors, actresses, producers and directors is a great thrill. I never tire of walking through the gates and entering the studios. And the management have been so supportive to me over the last few years.

The Masterclass Project – Website: www.themasterclassproject.org

To request further details and a booking form, please email Paul Burton: paulburton73@hotmail.co.uk

Leoni Kibbey

1) Tell me about the masterclass

I was really pleased to be asked by Paul Burton to teach on his masterclass sessions. He runs a variety of masterclasses for actors and actresses which are taken by experienced professionals from the world of theatre, film & television at Elstree Studios, in Hertfordshire.

2) What will you be teaching at the masterclasses?

I am teaching 3 different day long courses – each day will be fun and practical, there will be lots of chances to perform and get involved. I am certainly more ‘get up and do’ than ‘sit down and listen’. One of the classes is a casting master-class just for women and then there are two for anyone age 18+ – a screen acting day and an audition technique day. I think having an understanding of the industry is as important as talent and these masterclasses will help develop both as well as give you an opportunity to practise your skills and receive honest constructive feedback.

I often run casting workshops which last just a couple of hours. I am looking forward to giving a more intense day long workshop as it gives the actors a chance to learn more and to totally immerse their day in the world of casting as well as for me to learn more about them as actors and actresses.

I think they are very good value and having lunch included is an added bonus. For full details on the courses go to the masterclass website: http://www.themasterclassproject.org/leonikibbey.htm

3) As an actor yourself, what do you think the benefits of continual training are?

It keeps your skills honed. It keeps you fresh as an actor. It allows you to make contacts and meet new people. I think a workshop session is a great way to learn because by watching others you also get a good measure of your own ability and what you may need to work on as well as learning from others.

4) How do you think the masterclasses will help people in their career.

It will give them a better awareness of the industry and how to approach work and auditions. It will give them pointers on how to improve their acting and I think any opportunity to meet a casting director is another step closer towards getting a job. In this relaxed, fun environment it will hopefully allow people to show the best of their talent throughout the day.

5) What is your background?

I trained as an actress at Mountview Theatre School, graduating in 1998. Since then I have worked as an actress, casting director and now producer. I am a busy multi-tasker and I understand all aspects of the industry and I enjoy passing that on in a workshop setting. I now regularly cast commercials and tv projects and feature films – including the multi-million pound feature film Shakespeare’s Daughter which I am about to begin casting.

Ronnie Le Drew

1.Tell me about the master-class

I was asked by Paul Burton to run a days master Class on Puppet
manipulation. we talked about how many students?,Time for Q and A and
an opportunity for showing clips from my professional work over many
years, all this and lunch too ! of course the answer was “yes”.

2. What will you be teaching at the master-classes?

The day will begin with a short introduction, and then straight
into the manipulation of Glove puppets, Rod puppets and Marionettes
(String puppets) each of the different kind of puppet requires a
individual skill. which I intend to pass on to the students. Learning
all this will take more than a days course, but I hope to leave
knowing that each student will have a knowledge of the basic
performance possibilities of each puppet.

3, As an actor yourself, what do you think the benefits of continual training are?

I am a puppeteer first with some acting skills, the benefits of
continual training are the same for both actor and puppeteer. Learning
new skills only enhances your knowledge and opens one’s eye’s to new
opportunities, which can only be a good thing for both an actor and
puppeteer one never stops learning, to do so will inhibit one’s
professional career.

4. How do you think the master-classes will help people in their career?

I hope to add to the actor/performer new skills which in today’s
theatre, film and television, is essential. Actor/performers are
regularly asked what else can you do other than act !

5.What is your background?

I started as an apprentice puppeteer at the Little Angel Theatre
way back in the 60’s and went on to work in Television Film For more
information do see my web page :-
www.ronnieledrew.com

6. What is your specialty?

My Specialty is performing, directing, and teaching Puppetry in
all it’s forms. It has been my profession for all my working career
and continues to give me tremendous pleasure.

“When Ronnie Met Zippy” the
utterly splendid biography of Ronnie Le Drew to be published march
2012.

Become a Cannes VIP and Star in a film for Stella Artois

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Would you like to star in a film that will premiere at the Cannes Film Festival? Actors all over the globe dream of an opportunity like this.

Stella Artois has launching the ultimate film fan’s competition offering would-be stars the chance to play Jacques d’Azur, the legendary ‘King Of Cannes’, in the highly anticipated biopic of his life. In addition to playing the leading role in the film, the lucky winner willalso attend the prestigious Cannes Film Festival where the movie will premiere, and will receive movie star treatment throughout their trip. Would-be leading ladies need not miss out on all the fun – the online casting call alsooffers the opportunity to audition for a starring role playing opposite the legendaryJacques d’Azur.

Following Jacques d’Azur’s mysterious disappearance in 2010, Stella Artois launched a search for his rightful heir who was treated to Jacques’ week at the Cannes Film Festival.

Having been missing for over a year, Jacques is presumed dead, and all of Hollywood eagerly anticipates the movie of his life. But the greatest challenge still lies ahead – noactor can be found to play the leading role.
Stella Artois is now kicking off the search for the perfect leading man, using the latest in digital technology to ensure would-be Jacques’ from far and wide have the chance to audition.

The winner of this once in a lifetime opportunity will jet off to Cannes to film their part,and will then be treated to a five star experience befitting their newfound celebrity.
In true film star style, the premiere will be followed by a star studded party at Chez Jacques’, Stella Artois’ luxury, invitation-only lounge at the Carlton Hotel’s exclusivebeachfront property in Cannes.

To enter, budding movie stars will need to film their scenes on their webcam and this footage will then be seamlessly added with the leading lady’s scenes to produce a casting film which would-be Jacques’ can share with their friends and family online. On April 1st, all submitted casting tapes will be put before our panel of distinguished judges who will select a short list of 200 Jacques’hopefuls, to be announced on April 5, 2011. The star of the film will be chosen from this short list.

Visit www.stellaartois.com for details and to apply. Good Luck!

Innocent launch a film making competition

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On a rainy Saturday morning in February, the Frost Editors went to Innocent HQ (aka Fruit Towers) to take part in a workshop held to launch Innocent Smoothie’s Mini Movie Competition. Kind of like the most pleasant post apocalyptic scene I can imagine, we were greeted by a lush gate of green grass and vans also covered in grass. In side was more grass, picnic tables, bean bags, unusual random objects, some very tiny fences and lots of smiley happy people. As soon as I was through the door I was inundated with beverages both hot and cold.

Listening to a presentation at Fruit Towers

Inspiring this competition was Innocent’s recently made TV advert. Their Superhero ad differs from everything else on the TV at the moment as theirs is Lo-Fi. Using absolutely no CG and embracing the ‘I can see the strings’ mentality the ad was typical of the Lo-Fi style of Ben Wheatley (the ad’s creator) who gave us a presentation on film making.

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After letting us into the little secrets of the advertising industry we were given lunch in picnic hampers! Apart from the crumbs, there was one thing one everyone’s mouths…how can THEY get a job at fruit towers?! We then were split into groups and given Mini Movie Making kits, containing a bottle, a cape, stick, string, farmyard animals, tiny people and other random things presented in a show box and tied up with beautiful movie reel ribbon.

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Mini Movie Making Kit

So there we were with our teams, a theme, camera equipment and the knowledge gathered in the morning’s presentation. We storyboarded away, filmed and created masterpieces. I can’t find our mini movies on the internet anywhere so you will just have to take our word for it. Everything we did had to be edited “in-camera”, meaning we couldn’t edit anything at all on the computer afterwards, this resulted in lots of giggles to the “cut”‘s and “action”‘s being left in.

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Catherine Balavage with a chicken at Fruit Towers

The Innocent Mini Movie competition is now open and you have until 17th April to submit your own lo-fi advert. The winner (voted for by the public) will receive £5000, tickets to the London Film Festival and your advert will be broadcast on national telly. There’s a lose brief, your mini movie must be no more than 30 seconds, contain no CG, music (although sound effects are allowed) no branding (other than innocent) and they must be submitted via

the Innocent You Tube Channel. To submit your entry you need to go here: http://www.youtube.com/innocentdrinksltd