Stoker | Film Review

StokerThe track record for foreign language filmmakers making their break in English language film is something of a mixed affair. For every Bernardo Bertolucci, Wim Wenders or Ang Lee there are a dozen who get seemingly lost in translation. Even the great Michael Haneke has fallen into this trap with a bizarrely pointless shot for shot remake of his own Funny Games. Now Park Chan-wook, the South Korean director behind The Vengeance Trilogy (Sympathy For Mr Vengeance, Oldboy and Lady Vengeance) heads to the US with Stoker, a contemporary gothic fairytale that despite a change of geography grapples with recurrent themes of his previous work such as crumbling family values, the havoc wreaked by long held secrets and the slow but inevitable lapse into extreme violence.

 

India Stoker (Mia Wasikowska) has her life turned upside down when her father is killed in a car accident on her eighteenth birthday. Living alone with her distant and brittle mother (Nicole Kidman), India’s sense of confusion and adolescent detachment is increased by the sudden arrival of her uncle Charlie (Matthew Goode) whom she never knew existed. Not long after he nestles himself into this shattered family unit, India realises that Charlie has an ulterior and chilling motive for his visit. Rather than horrify her however, it brings to light a side of herself she never knew she had…

 

With all the recent talk of Alfred Hitchcock, both in press and on our screens, Stoker may appear at first to be some sort of astonishingly well timed homage. The basic storyline has been compared to that of Shadow Of A Doubt, in which a mysterious uncle’s arrival (also named Charlie ) also brings dark reckoning to a distant family. One of Hitchcock’s most memorable bits of advice on filmmaking was to ‘film your murders like love scenes and your love scenes like murders’.  It’s advice that Chan-wook has taken very much to heart in all of his work and here is no exception. Whatever you think of Stoker’s macabre and graphic tone there is no denying that it is beautifully crafted to within an inch of its life. Chan-wook’s camera glides effortlessly through through the sparse, lavish yet ominous surroundings of the Stokers’ rural estate where he and regular cinematographer Chung Chung -hoon conjure up colours and shadows that enthrall as well as frighten. There are several stunning edits littered throughout the film most notably between a set of children’s shoes that reduce in size to show the passing of time and strands of combed hair morphing into weeds. When it comes to the bloodletting that has occurred throughout his films, Chan-wook knows exactly when to hold back and when to confront. It is not so much the graphic depiction of violence that unsettles (most of the death actually takes place off screen) but rather the mere suggestion of it and the effect it has on the characters. Perhaps the most lurid (and controversial) scene cuts back and forth between the moment of a murder and a moment of sexual awakening. Rather than seem like cheap titillation it marks a arresting point of no return for the central character. It is one of the more bold and confrontational  moments that the script throws out to us. If there is a central flaw to accuse Stoker of it is that the script by Wentworth Miller (originally writing under a pseudonym to distract from his Prison Break fame) does not throw up as many curveballs in the narrative that we expect from previous films by Chan-wook or the many paths we seem to be being led down at the films opening. The more ambiguous tones strike as unsettling but many are revealed to be nothing but elaborate window dressing and the climactic big reveal feels forced and something of a let down after everything that has preceded it. It doesn’t help that it can’t hold a candle to Oldboy’s jaw dropping denouement. Some may attack Stoker for being a triumph of style over substance. Though certainly not a claim without argument, we should be happy that the style is as assured as it is.

 

Whilst the narrative may have its flaws, it is thankfully  the characters and performances that truly stick in the memory. Mia Wasikowska does a fantastic job of not only credibly passing for a teenager (often a major flaw of adults portraying younger characters) but making India’s slow but sinister transformation believable. With jet black hair and a seemingly permanent set frown borrowed from Wednesday Adams,  India could have easily lapsed in a comical caricature of adolescent torment but Wasikowska has the talent and conviction to turn it round into something both affecting and frightening. Nicole Kidman is a beautiful yet haunting presence as India’s mother, seemingly on a permanent knife edge between fragile grief in the wake of her husbands death or cautious glee at his brother’s youthful, charming energy. A single take monologue filmed in extreme close up late on in the drama where she rallies against her wasted opportunities and her disappointment in raising a child throbs with a tragic rage. Matthew Goode is a revelation as Uncle Charlie playing it straight like a more assured, sexually confident take on Norman Bates. The moment he appears on screen he immediately strikes you with handsome looks and expressive eyes whilst still managing to make the blood chill. His Charlie stands as a potential saviour to India’s lost little girl but never ceases to ooze malice with every single gaze. It takes a lot of talent to be frightening whilst doing very little and Goode simply excels at it.

 

Whether or not Chan-wook  will continue to make films in America remains to be seen. It is refreshing to see a director move outside of their comfort zone and have some (if not complete) success. Had Stoker been helmed by a more mainstream and unadventurous filmmaker then it’s flaws may very well have increased tenfold. Though the violent flourishes (and live octopus eating) have been toned down, Chan-wook has taken a well worn genre piece and enlivened it with an energetic and pleasingly edgy vibe. Many may find the films full on macabre inflictions overbearing, others will find them intoxicating. Whichever side you come down on, it’s certainly never boring.

 

 

Innovative Films Raising Funds: Three Days

Three Days is a film that is close to my heart. Not just because I share an acting agent with the two leads and have worked with Vanessa, but also because in a world where older women are so often overlooked, this film is about a 40 something women and a younger man. It is a love story with a heart.

The Hollywood Reporter recently had a female executive guest post for them. This is what she said:

I have sat through development meetings in which actresses over the age of 34 are cast aside as “too old”, those who have had babies or families come with “baggage,” and whether or not they are willing to get nude on film plays into their chances of getting an offer, when these same traits are not deal-breakers in their male counterparts, or even mentioned for that matter.

Well, Vanessa is over 34, is married and has children. She is also making a kick ass movie. Proving all of this wrong. They are raising money as we speak so to contribute go here. It is a movie that should be made.

Three Days is a short film, to be shot in London and Cardiff, UK.

In turns poignant, sensual, warm and funny Three Days is a short film about the decision to surrender. Or not. It stars Vanessa Bailey & Richard Perryman. We asked them some questions about the film. Answers are below.

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What have you enjoyed about the process so far?

Seeing how everything has developed from when I first came on board has
been very exciting. Also it’s been great being able to work with an
incredibly talented and passionate group of people.

What do you think will appeal to people about the film?

There’s a whole lot to fall in love with. Great characters which the
audience can really invest in, an original love story and a brilliant crew
to make it all happen!

What is it like working with Vanessa?

It’s great working with Vanessa. She’s incredibly passionate about Three
Days and has invested a huge amount of time and effort to push the film
as much as she can. Our only problem is we’re both terrible at keeping a
straight face whenever we need to be serious.

What are you most looking forward to on the shoot – favourite scene?

I just can’t wait to get on set and start shooting the whole thing.

What would you say to people thinking about donating to the crowdfund?

That we really cannot make the film without the help of everyone else out
there! Any contribution helps and it’s a great chance to get involved in a
new and exciting film.

3Days final poster imageVanessa.

What have you enjoyed about the process so far?

I’ve been genuinely amazed at the people who’ve been happy to come on board
with the film. And seeing how the team have been putting their heart and
soul into getting this crowdfund up and running. Everyone has really gone
the extra mile with it, even Jason’s PR Alistair was working his socks off
on the poster shoot! The poster shoot was a small taste of what will be
like to work with the whole team on the shoot. We were all freezing cold,
but the buzz was palpable.

What do you think will appeal to people about the film?

Well, with the talent we have working on the project the film promises to
be visually gorgeous, with a beautiful, original score. We’ve got team with
Batfa Cymru’s and Emmy’s to their names. The characters are, hopefully,
appealing and people will want to travel on their journey with them and
root for them! It’s got humour and passion and warmth and struggle – we
wrote what rings our own bell, basically! Hopefully it will connect with
others, too.

What is it like working with Richard?

Richard has been brilliant, he’s really got stuck in and invested his
time and talent in lots of ways. Like he says, we’re not great at keeping
straight faces! But that makes it fun.

What are you most looking forward to on the shoot – favourite scene?

I just want to see how the whole thing fits together. The scenes have
quite a range of dynamics from light-hearted through to passionate and I’m
looking forward to shooting all of them. We’re really excited to be doing
scenes with Lynn Hunter, I think they’re going to be a highlight!

What would you say to people thinking about donating to the crowdfund?

Please come on board! It’s a great film to get involved with and we’re
incredibly grateful for support. Check out our perks and see if anything
appeals – we’ve got everything from a corporate product placement perk
(product/premises placed in the film plus logo on all our visible material
and in the credits and more!)to getting your hair done by Jason and then on
to the screening to being an extra in the film! Let’s get this story off
the page and onto the screen!

Thank you Vanessa.

Special mention to Red Boutique in Beckenham for supplying accessories and clothes.

Win The Sapphires On DVD. Three Copies To Giveaway.

Sapphires_2D_DVDFrost magazine have three copies of The Sapphires to give away on DVD.

 

To win follow @Frostmag on Twitter and Tweet, ‘I want to win with @Frostmag’ or like us on Facebook.  Alternatively, sign up to our newsletter.

The competition is open to UK residents only and ends on the 22nd of March.

 

 

Out On DVD 4th March 2013

 

“A feelgood, charm-packed treat. Chris O’Dowd is sheer perfection. ««««”
Heat Magazine

“The perfect Friday night, feel-good film. Chris O’Dowd is brilliant.” Stylist Magazine

 

Your mum will sing with joy this Mother’s Day thanks to this perfect DVD gift…
Chris O’Dowd (Bridesmaids, TV’s Girls) stars in THE SAPPHIRES. Based on a true story this fun and feel-good comedy follows the dreams of four soul-sisters struggling to make it big. THE SAPPHIRES will be available to rent and own on DVD from the 4th March.

 

Talented sisters Gail, Cynthia and Julie, and their wayward cousin Kay, have killer voices and attitudes to match. Performing in a talent show contest they catch the attention of Dave Lovelace (O’Dowd), a down-on-his-luck Irish musician with a penchant for whisky and a passion for soul music.

 

It may not sound like a match made in heaven but Dave notices a sparkling talent in the girls and realises with a few changes they could be something special….they just need the right man to help them. Billing the band as the successors to ‘The Supremes’ Dave secures the girls their first real gig and flies them to Vietnam to sing for the troops.

 

As they embark on a hilarious journey of highs and lows, courage and commitment, friendship and family, they discover that all you need to succeed is a little heart….and a lot of soul.

 

DVD SPECIAL FEATURES:

  • Making Of
  • Character Profiles: Dave (Chris O’Dowd), Gail (Deborah Mailman), Julie (Jessica Mauboy), Cynthia & Kay (Miranda Tapsell and Shari Sebbens)
  • Interview with the original Sapphires
  • Featurette: Shooting in Vietnam

 

RELEASE INFORMATION:

Release date:   4th March 2013

Cert:    PG

RRP:    £15.99 (DVD)

Haizhen Wang | London Fashion Week 2013

The debut collection from last year’s Fashion Fringe winner saw eye shades, leather, slimline trousers, full-length cloaks and peplum jackets. Haizhen Wang had an air of futuristic Gothic surrounding his collection. The show was attended by so many people that Frost was ushered into a screening to watch it instead, (hence the photos) it was like a little fashion cinema as Terri, Keshini and I watched the collection. We loved it: A true talent that is set for big things.

 

IMG-20130219-00711 IMG-20130219-00713 IMG-20130219-00714 IMG-20130219-00715 IMG-20130219-00717 IMG-20130219-00719 IMG-20130219-00720 IMG-20130219-00722

What do you think?

 

 

Launch Party For Russian Week in London 2013

The Russian Week in London, Festival Maslenitsa

Richard Barnes and Natalia Vodianova

 

Frost went along to the amazing restaurant Mari Vanna to celebrate the opening of the Maslenitsa Festival, Russia’s cultural welcome to spring and celebration of pancakes. We greatly enjoyed the canapes and the drinks, including vodka infused strawberry juice. We enjoyed the presentation and talks about the up-coming Russian festival and were told to ‘drink in moderation’ by Boris Johnson. All in all, we had a great time and will be popping down to the Russian Festival. See you there.

 

The Russian Week in London, Festival Maslenitsa

FREE entry, 13:30–18:30, Saturday 16 March 2013
Trafalgar Square, London, UK

Zdravstvuj! (Hello!) What better way to welcome spring and banish winter than Maslenitsa, the Russian Sun
Festival. This Shrovetide feast before Lent is celebrated the world over with traditional Russian arts and
culture events and, of course, delicious Russian cuisine – including the iconic and delectable blini (pancake).

Organised by Ensemble Productions, London’s Maslenitsa festival has the backing of the Mayor of London
and Natalia Vodianova’s Naked Heart Foundation as official charity partner, and is the largest Russian
celebration of culture, art, music and food outside of Russia. The free event returns for its fifth year on
Saturday 16 March in Trafalgar Square from 13:30-18:30. Coinciding with Maslenitsa celebrations across
Russia, a live satellite link will allow audiences to share in the authentic festival atmosphere and exchange
cultural dialogue as well as highlight important links between the UK and Russia, with a particular emphasis
on the Olympic years of London 2012 and Sochi 2014.

Boris Johnson

Comments the Mayor of London Boris Johnson:

“I am delighted to give my backing to London’s Maslenitsa celebrations, a sure sign that spring is on its way. London has a large Russian population and this popular event is an opportunity to become immersed in the rich traditions and heritage of that great country. It also offers a taster ahead of Sochi 2014, which is now just a year away and I am sure will be a huge success. Int he meantime, whether you try a delicious blini, pirogi or chebureki, to our friends in Moscow and Russians everywhere have a fantastic Maslenitsa! Maslenitsa gulyaet – vesnu vstrechaet, zimu provoshaet!*”

The popular festival features a variety of activities for all ages including musical performances by Russia’s
leading musical talent, a children’s marquee with songs, competitions and games, and a bustling bazaar
organised by the Russian National Arts and Crafts organisation, with original Russian art, handicrafts and
souvenirs for sale.

Maslenitsa is also known as Pancake Week and there will be plenty of authentic Russian dishes to sample. In
addition to blini there will be other traditional staples such as beef stroganoff and borscht (beetroot soup)
as well as delicacies such as pelmeni (Russian-style pasta).

Maslenitsa 2013 will include, among others, a special visit by Eurovision Contest 2012 stars the Buranovskie
Babushki (Singing Grannies); performances by celebrated folk diva Nadezhda Babkina with her
contemporary take on traditional Russian sounds; young folk group Rodnaya Storonka who cover multiple
genres; the legendary State Academic Ensemble Berezka; the award-winning and innovative Bis-Quit
Quartet; charismatic and much-loved soul Russian artist Petr Nalich accompanied by his band; national
treasure Oleg Gazmanov and one of the most famous Russian rock bands of all time, Smyslovye Galuzinazii.

The festival comes at the culmination of the Russian Maslenitsa Week which includes satellite events across
the city of London. These include the exhibition Treasures of the Royal Courts: Tudors, Stuarts and the
Russian Tsars at the V&A, a culinary evening at Russian restaurant Mari Vanna, a Russia Literary Evening at
Waterstones and a performance by the vivacious Theatre Praktika. This year’s Maslenitsa festival will also see
the first winner of the Maslenitsa Prize for Song and Dance take to stage to entertain the crowds at
Trafalgar Square.

“Due to high interest from the public, the Maslenitsa Festival remains an extremely important cultural event
not just in the UK, but in Europe,” comments Olga Balakleets of Ensemble Productions. “Each year the
festival grows, allowing more and more people to learn about the modern face of Russian culture as well as
its rich cultural heritage.”

Maslenitsa also serves as a platform that fosters business and cultural links between the UK and Russia.
Commented Vitaly Nesis, CEO of Polymetal International, one of Maslenitsa’s event sponsors:

“We are delighted to be supporting the Maslenitsa Festival in London and providing the opportunity for more
people in the United Kingdom to see and experience a range of exciting Russian culture and social events.
As a company that has most of its operations in Russia and many of its shareholders in UK, we are keen to
see the relationship between the two nations prosper backed by thriving business and cultural cooperation.”
Added Dmitry Mints, Chairman of the Management Board of fellow sponsors, O1 Properties, “The
Maslenitsa festival offers audiences in the UK the unique chance to take part in this ancient Russian tradition,
and O1 properties is happy to support this cheerful event.”

A special VIP Gala Dinner will take place on 15 March at the Royal Courts of Justice. Tickets are available for
purchase from Ensemble Productions.

Russian Week in London, Festival Maslenitsa: Line Up

Tuesday 12 March
Culinary Evening
Mari Vanna
Situated in the heart of Knightsbridge, foodies have the chance to sample some of Russia’s spectacular
culinary delicacies, with a special menu curated by celebrity chef Alexander Rappoport.

Wednesday 13 March
Russian Literary Evening
Waterstones, Piccadilly
Book and culture lovers unite in Piccadilly’s iconic bookshop to immerse themselves in the English versions
of Russian best sellers, including a special theatrical performance.

Thursday 14 March
Craft Fair
Russian Culture Centre (Rossotrudnichestvo)
The Kensington High Street-based culture centre will host two sessions – a master class and children’s class
– to introduce DIY lovers to authentic Russian crafts.

Friday 15 March
Talk and tour of Treasures of the Royal Courts
V&A
Art and history fans can explore over 150 objects from Henry VIII to the early Romanovs, including royal
portraits, jewellery and luxury goods, as well as processional armour and heraldry, chronicling the close
relationship between the English monarchy and the Russian Tsars.

Saturday 16 March
Maslenitsa Festival
Trafalgar Square
A day of pancakes, music, art and live performances, this free fun-filled family day brings together people
from all walks of life in a celebration of the coming of spring and the wonderful cultural offerings of Russia.

Sunday 17 March
Edward Boyakov’s Theatre Praktika
Duke of York Theatre
Praktika’s mission is to reflect modern reality in all its complexity and address questions that are of burning
importance to contemporary society – hold onto your hats for the company’s iconic new theatre style and
vibrant energy.

Further information on venue details and event timings will be announced in due course. Updates, along
with a list of performances to take place on the main stage are available on the Maslenitsa Festival website
http://maslenitsa.co.uk/

For more information or to book tickets, call +44 (0) 20 8832 7424

The Russian Week in London, Festival Maslenitsa

Trafalgar Square, London
13:30–18:30
Free
Dates: 11 March 2013 – 17 March 2013

Naked Heart Foundation

Mayor of London, Ministry of Culture, Ministry of Foreign Affairs of the Russian Federation, Embassy of
the Russian Federation in London, Federal Agency Rossotrudnichestvo, Russky Mir Foundation,
Polymetal International, ICT Group, O1 Properties, Lycamobile

About the Naked Heart Foundation

It was the Beslan school siege in 2004 that motivated international model Natalia Vodianova to set up the Naked Heart Foundation. Desperate to do something to help, she had a simple idea – if the young survivors could be distracted by play for at least five minutes each day, it would help them to heal. Providing them with safe outdoor play facilities would redefine their city landscape and act as a form of therapy. The Naked Heart Foundation was set up in the same year, and in 2006 it completed its first play park, five minutes from where Vodianova grew up in Nizhny Novgorod. In 2009, 40 play parks and 30 Russian cities later, Vodianova had fulfilled her dream of giving the children of Beslan their very own Naked Heart play park. To date the charity has built 90 play parks and playgrounds and is now creating a network of family support centres to care for families raising children with disabilities. It also provides funding for dozens of Russian NGOs working in the field and holds an annual international Forum for child development specialists. In 2013 it will open its 100th site. For more information visit www.nakedheart.org or www.facebook.com/NHFcharity

 

BURANOVSKIE BABUSHKI (SINGING GRANNIES)

Buranovskie Babushki visit The Russian Week in London,

Festival Maslenitsa, 14 & 15 March

Translated as ‘The Grannies from Buranovo’ – or better known to us as the ‘Singing Grannies’ – Buranovskie
Babushki is an ethno-pop band comprising eight elderly, yet sprightly, women. After finishing second in the
2012 Eurovision Song Contest for Russia, the Grannies became an Internet sensation with more than 30,000
hits in less than a week. They will be visiting London in support of the Festival Maslenitsa and will be
attending the British Russian Gala on 15 March at the Royal Courts of Justice as part of the Maslenitsa Week.

The Grannies sing in their native Udmurt, and often surprise audiences by singing covers of Tsoi,
Grebenshchikov and The Beatles. The grannies are currently using their Eurovision money to help rebuild a
local church from their home town Buranovo.

Festival Maslenitsa: FREE entry, 13:30–18:30, Saturday 16 March 2013
Trafalgar Square, London, UK

 

Festival supported by the Mayor of London, Boris Johnson
Official charity partner, Naked Heart Foundation, founded by model Natalia Vodianova
Free entry, family-oriented day of fun and special children’s marquee
Live satellite link between Moscow’s Red Square and London’s Trafalgar Square during festival
Bazaar featuring Russian culinary delicacies and traditional arts and crafts
Tickets to VIP gala reception available through organisers Ensemble Productions
Week of events preceding Maslenitsa Festival includes a literary salon at Waterstones and Russian
delicacies at Mari Vanna restaurant in Knightsbridge

Endearing Eccentricity or Annoying Habit: The best bits and worst bits about our other halves

jennifer garner and ben affleck 

Wouldn’t it be nice if your partner was an ideal package with every bit about them just perfect? Nice yes, but it wouldn’t be much fun, because life isn’t perfect and sometimes it’s the quirks and idiosyncrasies that make us who we are. So eHarmony.co.uk has set about finding out what are couples’ niggling little habits and endearing special quirks by asking over 2000 married Brits to disclose the best and worst bits about living with their other half. Here’s what they say:

Results from men

Loves   Annoyances  
They put up with my moods 42% They take too long getting ready 28%
They are affectionate when we are alone and in public 21% They are a back seat driver 21%
They’re always interested in my day 17% They worry too much about money 16%

 

Results from women

Loves   Annoyances  
They make me laugh 38% They can never find anything 30%
They’re happy to do household chores 29% They are messy 20%
They listen to me when I rant 21% They control the TV remote 18%

 

So women take too long to get ready and men can never find anything, but women put up with their husband’s moods and men make women laugh. Men are messy and women are back seat drivers, men are happy to do household chores and women take interest in their partner’s day. And maybe men do control the TV remote and women do worry too much about money but hey, men listen to their ranting wives and women are just plain affectionate.

Relationship advice expert for eHarmony Jenni Trent Hughes comments on the survey and says:

“It is really interesting to see the difference between genders when it comes to the things they love and what annoys them about their partner. The little niggles tend to come out further into the relationship, however it’s when a couple is truly compatibly that they find a balance between the good and the bad habits. It is really important to communicate with one another when a niggle becomes more testing, to try and find a common ground and agree, this will help eliminate future arguments over the little things and leave more time for the things they love about one another .”

The Affordable Art Fair Returns To Battersea

katemossKate Moss, Watercolours on paper, 53x38cm by Cate Parr

£1,950 at SD Gallery

The Affordable Art Fair returns to the Battersea Evolution building in Battersea Park from 7 – 10 March, and they are giving people a chance to Sleep Now, Buy Later…

– Art lovers given chance to sleep on decision before purchase –

In a consumer shopping first, one lucky visitor to the Affordable Art Fair this month will be given the opportunity to ‘sleep with’ their prospective art purchase in order to make a fresh and considered decision after a good night’s rest.

Fair organisers hope to put more first time buyers at ease with the one off concept which will be trialled with a single lucky winner at the Battersea Park event. The idea came as a result of research* which found that nearly half (47 per cent) of people found it helpful to sleep on a decision when making a purchase for the home.

Over half of Brits (51 per cent) admitted to taking up to 24 hours to make a decision when buying a piece of art.

The public can enter to win the chance to ‘sleep before they buy’ by tweeting the hashtag #sleeponit by no later than midday on Wednesday 6 March.

The lucky winner will be notified on Thursday 7 March and invited to attend the fair on the day of their choosing, select their prospective piece of art to sleep with for the night to allow them some time to relax and consider their chosen work.

To announce the initiative, the Affordable Art Fair has created an original image, inspired by a famous installation shown at the Tate, to demonstrate what the winner will experience.

Nicky Wheeler, Fair Director of the Affordable Art Fair Battersea said “We’ve had so many comments from visitors over the years who have found a piece of art they like but are reluctant to make such an important decision on the spot. Often customers fall in love with a piece at first sight but sometimes thinking time can help in making the right decision – one person will be given this chance at the Affordable Art Fair next week.”

The Affordable Art Fair is the UK’s friendliest and most welcoming art fair, well-loved for its informal and un-stuffy atmosphere. With over 100 galleries exhibiting art priced from £40 – £4,000, the fair runs at the Battersea Evolution building in Battersea Park from 7 – 10 March.

HOLLYWOOD – IS IT STILL THE CENTRE OF THE FILM MAKING WORLD?

oscar winners 2013Following the success at the Oscars of both Argo, a big pat on the back of Hollywood, and Life of
Pi, an ‘international’ film with no recognisable big name star, Jonathan Brown looks at whether Hollywood is still the centre of the film Universe.

‘Domestic’

Hollywood is Cinema, right? After all, despite every country having its own awards ceremony, the
Oscars are still seen as the pinnacle of the film making world – at least to the studio marketing men.

Even though film wasn’t created in the US, it’s where it became what it is today. If fact, some of the
big original Hollywood studio are still around today, and, despite flagging profits, are as influential as ever. To be classified a big blockbuster, you need to take over $300m ‘domestic’ , ie in the USA.

Even if you flopped abroad, a good take at home could be enough to make a success. Even in Britain,
films like Skyfall are sold as the ‘Number 1 USA Box Office Hit’, even if they only spent one weekend at the top and just broke even.

The American box office was, and still is, the judge of commercial success, in the way the Oscars
were the mark of critical success (there’s an argument that the Oscars are way of the pulse of new
and exciting cinema, but that’s a different article).

But the tide is turning. America, as a country, is suffering more than most in the economic downturn,
and, while Hollywood continues to spend more and more on their blockbusters (the recent Twilight
movie cost £120m!), the people spending the most of their hard earned wages going to see these
blockbusters is moving.

‘Overseas’

While America still is the biggest single market for movies, and is far ahead of its closest rivals,
the ‘Overseas’ market is becoming a bigger cash cow.

Let’s have a look at the numbers. The usual ratio for a movie is around 40% of its takings from the
US and 60% from overseas – roughly. Ten years ago, in 2002, just four of the top ten highest grossing
movies took more than 60% of their box office from overseas, with two films (Signs and My Big Fat
Greek Wedding), taking less than half.

In fact, My Big Fat Greek Wedding took 76% of its taking from the US. And I’m assuming the other
24% from Greece.

Skip forward ten years, to 2012, and seven films took over 60% from overseas with Ice Age 4 taking
82% from overseas. Compare this to the first Ice Age move, which took only 54% from ‘foreign’ box
office and the swing becomes hugely noticeable, and important.

It’s the same if you compare 2011 and 2001. In 2001, there were just two films making over 60% of
its box office from foreign markets, while in 2011 there were nine films.

In 2009, box-office behemoth Avatar took 72% of £2.7bn from overseas. Ten years earlier, The
Phantom Menace, the new Star Wars movie the world had been waiting for, took just 54% from said
world.

If we go even further back, to the days of ET and the original Star Wars, the take is even slimmer,
with overseas counting for just 45% and 40% respectively.

Some of the shift can be accounted for by long term word of mouth, or even self-fulfilling prophecy.
Many of the big sequels, especially animations, have made huge amounts overseas, while their
domestic take, while still massive, hasn’t grow as fast.

When a film has been classed as a hit in the US, companies are a lot happier pushing the sequels
overseas. Also, while many overseas viewers might not have caught the original at the cinema, the
may have bought the DVD, seen it on TV, or downloaded it.

However, you don’t need to be a hit in the US to be a hit abroad. A textbook example of how foreign
markets can make a film a success is the recently released, and hugely divisive, Cloud Atlas. Directed
by the Wachowskis and Tom Twyker, the film has been classed a huge flop. On a budget reported to
be around $100m, it opened to just $9m in the USA.

As the US is so opening weekend focus (film takings tend to drop off by around 40-60% per
weekend), the chances of it making its budget back in America were pretty slim. It went on to earn
just £27m in total – domestic.

However, the film, set across various countries with a cast from across the world, has made a very
decent $80m overseas – so far. The $80m take does not include the UK, France, Japan and Australia.
This could easily add another £10-20m to its take.

Some of this change, especially from the 70’s/80’s, is the arrival across the world of the multiplex
cinema – meaning more films, more showings, and more attendees in the foreign markets. Factory
cinema, if you will.

However, this doesn’t account for the change in the past ten years. These changes are partly due to
two main factors – one is the new middle classes in the emerging markets like India, China and South
America, where people are starting to get some Rupees, Pesos or Yuen in their pockets, and having
the free time to spend it.

Secondly, is the move in America away from cinema to home viewing. Companies like NetFlix are
drawing people away from the multiplex and into the living room, despite desperate Hollywood’s
attempt to keep them with the introduction of the ultimate cinema experience – 3D.

This has seen cash intake increase slightly, due to higher ticket prices for 3D films, but attendances
are still dropping.

And why wouldn’t they, when you’ve had vast improvements and reduction of costs of home cinema
systems, or just a decent TV, and the reduction in time it takes for a film to go from the cinema to
online. People are realising they’d rather wait a couple of months and watch it on their home 3D
system, instead of paying $20 for a cinema ticket.

The Future

So, what does this mean for the future of blockbusters? I can see two possible outcomes.

The Hollywood studios could start to tailor their films more for foreign markets, using casts,
locations and directors from across the globe.

While Hollywood is keen on using foreign actors, they always tend to be the bad guy – maybe we’ll
see a few more leading actors from across the globe in mainstream Hollywood movies.

Or, more cynically, it could mean that distributors start to buy up more screen space in foreign
cinemas, pushing out locally made films.

However, on the evidence, especially in the foreign markets with an established film industry, this is
not the case. In 2009, four of China’s top ten grossing films where from China. China does however
limit the number of foreign movies able to be released a year.

In India in the same year, seven where from India (and one of the other ones was Slumdog
Millionaire).

So, maybe there is a balance to be struck. Maybe Hollywood can start to look outwards, taking
influence from a world of cinema, while still pumping in the big bucks to bring the big spectacle.